Panicking, Michael J. Mazzoni of Barton Beers, the company that imported Corona into the western half of the U.S., decided to investigate the matter to see in what way the brand’s reputation could be salvaged. He claimed to have traced the rumor back to Luce & Son, Inc., a Nevada-based distributor of Heineken, among other brands (but not Corona), who were presumably eager to chip away at Corona's growing market share in the U.S.*
In 1987, a Rival Beer Distributor Was Forced to Admit That Corona Doesn't Contain Urine
https://www.atlasobscura.com/article...mor-court-case
Originally Posted by eccieuser9500