A lady was complaining to me about how her business has been slow since the holidays. Trying to be helpful, I suggested that maybe should offer a special for new clients or a discount to her regulars to entice more business. She immediately shot back that she never offers specials or discounts because that’s what the BackPage bitches do and she’s better than them. I was taken aback by the animosity of her response and in my silence she continued that if any guy contacts her asking for a discount or a special rate that she immediately stops responding and adds him to her “do not see” list.
As a guy, I’m always looking for the best value for my hobby dollars. If a lady offers me a discount for repeat visits or runs a special rate, I’m more inclined to see her over someone else. But rate isn’t the only thing I base my hobby decision on. A lady with great TCB and outstanding bedroom skills that I find physically attractive and intellectually challenging can spur me to pay more than I normally would.
But if a lady’s reviews indicate TCB is hit-or-miss or if she provides inconsistent service or only does CBJ (for example) then I’m going to look at better/cheaper options. That’s why the traveling ladies (with the right body types) do very well in Austin since there is clearly demand at the right price points.
Some ladies in Austin provide outstanding quality service and can command premium prices for new clients and are as busy as they want to be because they only need a few new clients to supplement what they make from their stable of established regulars who see them at a discounted (grandfathered) rate. Other ladies provide lower quality service but offer specials and discounts to get guys who are “on the fence” to go see them, and perhaps earn some more regulars by doing so.
The rest of you ladies, however, get caught up in putting a fixed price on your goods and base that price on the rate those premium ladies advertise. Much like the lady who I was having the conversation with, they don’t see that by offering a small discount ($20-$30/hour) would drive more clients and produce more revenue.
Provider appointments are like airplane seats: if you don’t fill them, they stay empty. Airlines want butts in those seats, so they offer discounts and incentives to make that happen. So that $300 seat might end up only costing $280 or $250 or less at takeoff. Business savvy ladies should see the analogy and do the same thing to get dicks into their appointment slots, because if you don’t fill that slot, you earn $0.
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