"The best you'll ever have"
"Let me make your dreams come true"
"No one does it better than me"
"The best _______ in town, guaranteed"
This list could go on, and I'm curious about it for two reasons: 1) why do the providers make outlandish promises when the truth is "my dreams won't come true if I have sex with you," and 2) do the guys buy into it when deciding to see a woman who uses such marketing tricks?