Reviews - a question for the ladies

It is said that in business the most important thing is "location location location" That might be true in this business as well, but that subject has really nothing to do with this thread.
This thread is about marketing.
Reviews, if a good one, can certainly be a great jump start to your future in the biz.
The question put forth:
What is more important in a review;
WHAT is said?
or
WHO is saying it?
Are they both of equal value?
Some ladies have a NRP and they do quite well. That being said, I consider reviews to be advertisements for me. It doesn't really matter what they say or who says it as long as it mentions me. But if I notice a review of me from someone I have not seen, I would of course say something about it.
I've heard a lot of gentlemen say that what they write in reviews is greatly exaggerated anyway.
One man's exaggeration is another man's unspoken truth I reckon.
KenMonk's Avatar
How much is exaggerated though? I have written reviews and I haven't changed anything or exaggerated anything. If anything I left things out because I typically write the review as soon as I get home.