I haven't eaten at Chick-Fil-A since I was in college and a buddy worked there and could get us free or discounted food (and that is way so many decades in the past I don't even want to think about it). As a college kid, that was the only way I'd eat there. Chick-Fil-A was way more expensive for the amount of food you got than other chicken places or fast food joints. So, since I wasn't going to eat there anyway boycotting would be as meaningful as saying I was giving up eating cock for Lent.
But for everybody slapping themselves on the back, making them selves feel good about themselves, for blasting Chick-Fil-A, you're really not doing much. It's a fairly small company with limited market presence. There are a ton of bigger, more well known companies that are far worse than Chick-Fil-A when it comes to gay rights and/or gay marriage.
Check out this link:
http://gaymarriage.procon.org/view.r...ourceID=004239
It lists 35 Fortune 500 companies that do very poorly with regard to equal rights for gays, from not paying for same-sex partner benefits, to large donations made to groups fighting gay marriage and other social issues.
Chick-Fil-A doesn't even come close to being in the same economic league as these guys. These companies do far, far more damage to gays and their fight for equality and tolerance, but I don't hear anybody threatening to boycott Exxon/Mobil (who stopped paying for partner benefits once the two companies merged), Dollar General or Family Dollar stores, KBR (a former Halliburton company), USAA (insurance and financial services), Pilgrim's Pride or Dick's Sporting Goods. And while not deemed gay-unfriendly, WalMart, Valero Energy and even Warren Buffet's Berkshire Hathaway rate low.
So, while Chick-Fil-A's Don Cathy may run his mouth openly, more and far larger companies run their business similarly but just have the sense to keep their mouths shut. To go to war against Chick-Fil-A, while, it may feel good to some, really doesn't do a whole hell of a lot. Not that someone shouldn't boycott them if their conscience compels them to. But they shouldn't kid themselves that they're making a real difference by any practical measure of effectiveness. Now, making Exxon/Mobil change their ways would be another story. But if Exxon could shake off the Valdez disaster doing the least it could ... well, let me know how things work out.